The new Davines Essential Haircare line is now SULFATE, PARABAN FREE and VEGAN (with the exception of Volu Mist).
Davines and Slow Food Presidia –
Davines has decided to collaborate with the Slow Food Presidia Project. An organization that protect the SLOW FOOD movement and slow food producers. There are more than 400 Slow Food Presidia worldwide, 250 which are in Italy and 10,000 SMALL FOOD producers (farmers). They protect these small food movement. The goal is to relaunch the economy of these areas and prevent the extinction of local artisan traditions. Each family in the Essential Haircare line contains one specific active ingredient from a Slow Food Presidia that features the story, the face, and the name of the farmer who grew it.
Davines and Sustainability –
As part of LifeGate’s Zero Impact project, the carbon dioxide emissions that are generated by the production of each Essential Haircare container are offset by contributing to the planting of trees in the Amazon and in Italy. Essential Haircare is produced with energy obtained entirely from renewable sources.